Video Everywhere Now in Scope
Oct 04, 2018 • Aaron Goldman
“Video Everywhere” is more than just a buzzword. It’s been the reality for consumers for some time. And now it’s the
reality imperative for marketers.
This week 4C announced partnerships with 3 leading providers of over-the-top (OTT) inventory – FreeWheel, Telaria, and SpotX. These integrations provide access to premium digital video advertising across desktop, mobile in-app, mobile web and connected TV players.
This makes Scope by 4C the only platform in the world that enables activation across all these channels:
Combine these capabilities with our marketplaces for Audiences, Creative, and Measurement and marketers can truly market the way consumers consume – seamlessly across screens.
4C the Future of Media, indeed!
Now it’s time to seamlessly consume the rest of 4C’s Insights.
Subscribe to our newsletter to get updates from 4C in your inbox.