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Q1 2019 State of Media Report

May 15, 2019

With the 2019 Upfronts upon us, it’s the perfect time for the industry to examine cross-channel video measurement strategies and how TV fits into the broader video landscape. In our Q1 Report, Inscape’s Jodie McAfee, Kinetiq’s Kevin Kohn, and 4C’s Anupam Gupta discuss the current and ideal states of cross-channel video measurement.