4C is now a part of Mediaocean. Learn more.

{

Forrester’s Joanna O’Connell Discusses Closed Ecosystems

Jul 08, 2020

Forrester VP & Principal Analyst Joanna O’Connell breaks down the role of a Closed Ecosystems Platform in the marketing technology stack, as well as how MarTech and AdTech will evolve in the shifting media landscape.