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COVID-19 Resources

Updates and insights from 4C, our partners, and the industry during COVID-19.

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Gartner Voice of Customer

The Gartner “Voice of the Customer” report uses customer reviews from the Gartner Peer Insights forum to compare Ad Tech vendors.

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6 Steps To Converged Ads

4C's Anupam Gupta discussed Closed Ecoystems at Beet Retreat San Juan 2020.

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Recalibrate

Dig into the evolving state of linear TV attribution and ways marketers can improve their strategies.

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Browse Our Resources

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Case Studies
4C_Appliance-Amazon-CaseStudy-Hero
Mar 10, 2020

Appliance brand sees incremental ROAS with Scope Amazon solution

Case Studies
Woman on her laptop in a brightly lit room
Mar 02, 2020

Mindshare helps tech company drive revenue by leveraging source of truth data

Case Studies
Woman holding coffee in her kitchen on her phone
Mar 02, 2020

Mindshare helps tech company scale custom audiences with 4C Target Sets

Case Studies
4C_CS_Ahology_Hero
Feb 05, 2020

Ahalogy Saves Time and Money with Scope Automated QA Solution

Case Studies
Ugg-Jellyfish_WEB-818854932
Feb 05, 2020

Jellyfish helps UGG drive increased revenue with implementation of 4C Target Sets

Case Studies
TelenorOMD_CaseStudy_Hero
Jan 31, 2020

Telenor Pakistan and OMD drive incremental engagement and revenue with Sport Sync Campaign

Case Studies
CS_LegalandGeneral_Hero
Jun 24, 2019

Merkle | Periscopix Increases Legal & General’s Quote Completion Rate Using 4C Affinities

Case Studies
CS_Boost_Hero
Jun 19, 2019

Boost Outperforms Target KPI’s with Always-On Campaign

Case Studies
CS_Walls_Hero
Jan 11, 2019

Wall’s Drives Engagement with Sport Sync during FIFA World Cup

Case Studies
Woodford_Hero_
Jul 09, 2018

Woodford Reserve improves video performance syncing Twitter ads to Kentucky Derby

Case Studies
CoffeeCS_Hero_-1
Jun 13, 2018

Coffee giant improves engagement and view-through rate by targeting emoji on Twitter

Case Studies
KraftHeinz_Hero_
Jun 05, 2018

Kraft Heinz syncs digital and TV ads to lift engagement

Case Studies
TwitterFrance_Hero
Apr 18, 2018

Synchronized Ads on TV and Twitter Deliver Results Across the Funnel

Case Studies
GuideDogs_CaseStudy_Hero
Feb 23, 2018

Guide Dogs Charity Increases Sponsorships and ROI with 4C Affinities

Case Studies
CS-Booyah_Hero_
Feb 05, 2018

Retailer Gains Incremental Reach and Strong ROAS

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