4C Press Portal

Resources and marketing materials for members of the press, analysts, and promotional partners.

Exclusive content

Submit the form and our public relations team will respond promptly to your request.

BRAND COMPASS

A comprehensive report about a brand, celebrity, or sports team.

DATA AND WHITE PAPERS

Specific data points, published reports, or requests for custom investigation.

Brand Compass

Brand Compass

An audience intelligence solution

Brand Compass surfaces and visualizes exclusive, persona-based insights built on the 4C Affinity Graph™. Competitive benchmarks, TV and brand affinities, and audience interests are some of the insights available from Brand Compass. Complete data is only available to 4C clients and members of the press.

Access Brand Compass

Access the web portal here. To request a complete report about a brand, celebrity, or sports team, please submit the form on this page and 4C’s public relations team will respond to your request.

4C Data

State of Media

4C’s quarterly State of Media Reports outline how advertising grew across Facebook, Instagram, Twitter, LinkedIn, Pinterest, Snapchat, and TV over the past quarter.

Reports

Q2 2018 State of Media Report

Q1 2018 State of Media Report

Q4 2017 State of Media Report

All previous reports

Impact Reports

4C’s Impact Reports demonstrate how TV and digital media impact each other and brand performance through the lens of current events and consumer marketing moments.

Reports

The CW 2018 TV Upfront Impact Report

Turner 2018 Upfront Impact Report

CBS 2018 Upfront Impact Report

ESPN 2018 Upfront Impact Report

Disney ABC 2018 Upfront Impact Report

NBCUniversal 2018 Upfront Impact Report

FOX 2018 Upfront Impact Report

Univision 2018 Upfront Impact Report

All previous reports

To request a specific data point or report from 4C, please submit the form on this page and 4C’s public relations team will respond to your request.

Executive Headshots & Bios

Dr. Alok Choudhary, Founder, Chairman, and Chief Scientist
Bio  Web photo  High-res photo

Lance Neuhauser, Chief Executive Officer
Bio  Web photo  High-res photo

Anupam Gupta, Chief Product Officer
Bio  Web photo  High-res photo

Aaron Goldman, Chief Marketing Officer
Bio  Web photo  High-res photo

4C in the News

4C in the News