Are you a Video Vanguard?
Highlights from new research from Forrester Consulting commissioned by 4C titled Mature Your Video Marketing to Drive Business Value.
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Bring Your Own Data
BYOD Solution Leverages Custom Reporting Metrics To More Effectively Optimize Ad Campaigns and Measure Business Outcomes
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Placed Partnership
Scope integration of leading location intelligence & offline attribution creates unified solutions for multi-channel marketing
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Reaching Elusives
Enhanced OTT Targeting Capabilities in the 4C Scope Platform Include “Elusive Audiences” Not Reachable Through Linear TV
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Aug 20, 2019
Fast food restaurants dominate broadcast and cable TV Social Lift rankings in July
Grace LeDuc
Aug 12, 2019
Will ‘Facebook’ branding on Instagram, WhatsApp help advertisers? Marketers have mixed react...
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Aug 02, 2019
Pinterest beats expectations with Q2 results as monthly active user numbers pass 300m
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