Are you a Video Vanguard?
Highlights from new research from Forrester Consulting commissioned by 4C titled Mature Your Video Marketing to Drive Business Value.
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Bring Your Own Data
BYOD Solution Leverages Custom Reporting Metrics To More Effectively Optimize Ad Campaigns and Measure Business Outcomes
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Placed Partnership
Scope integration of leading location intelligence & offline attribution creates unified solutions for multi-channel marketing
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Reaching Elusives
Enhanced OTT Targeting Capabilities in the 4C Scope Platform Include “Elusive Audiences” Not Reachable Through Linear TV
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Aug 12, 2019
Will ‘Facebook’ branding on Instagram, WhatsApp help advertisers? Marketers have mixed react...
Amy Gesenhues
Aug 02, 2019
Pinterest beats expectations with Q2 results as monthly active user numbers pass 300m
David Murphy
Jul 29, 2019
Facebook has had another eventful period, but can it continue to overcome the negatives
Tyrone Stewart
Jul 25, 2019
Facebook shrugs off challenges to post 28% second quarter growth in ad revenues
John Glenday
Jul 23, 2019
Snapchat attracts 13 million new daily users thanks to gender-swap filter
Garrett Sloane
