April 2019 UK TV Ad Rankings

May 06, 2019

Television is a powerful advertising medium, providing emotional resonance and scale to ignite conversations and connect consumers with brands. Each week, advertisers allocate billions of dollars to deliver their messages via commercials featuring sight, sound, and motion.

To understand which brands are most active on TV, we rank the top UK advertisers using data from Kinetiq, the world’s largest TV intelligence network. Advertisers are ranked according to total ad minutes aired across several different categories including network, daypart, and programming.

Direct Line took the overall top spot for UK TV advertisers in April.

april 2019 UK overall tv ad rankings

M&S increased Free to Air Peak ad time over 1,149% month-over-month to join the top two advertisers.

april 2019 UK free to air peak tv ad rankings

Compare The Market and Halifax are joined by eight new entrants in the Pay TV advertising ranking in April.

april 2019 UK pay tv peak tv ad rankings