It’s all in Scope.
What if you could identify your best prospects, easily execute campaigns where your customers are the most engaged, and quickly assess the impact of your marketing on business outcomes? With Scope, you can. The self-service platform allows you to plan, activate, and measure across the closed ecosystems of linear TV, OTT, digital, and social media. With powerful data science, best-in-class workflow tools, and advanced measurement, Scope offers brands a comprehensive solution for managing insights and activation at scale.
Audiences & Planning
Deploy persistent audience definitions across channels with holistic tools for planning and forecasting.
Creative & Activation
Craft sophisticated campaigns with tools for creative personalization and collaboration alongside centralized ad management.
Reporting & Measurement
Measure marketing against business outcomes with visual reporting that includes source-of-truth and multi-touch attribution data.
Insights & Optimization
Fine-tune initiatives with intelligent machine-learning that fuels cross-channel automation and improved performance.

33X
Click-to-quote rate lift
Custom audiences in Scope based on brand and competitor affinities helped Legal & General's Over 50s insurance product dramatically increase its click-to-quote rate.
That's life
293%
View-through-rate lift
The UK energy provider, Boost, used Rules-Based Optimization to optimize spend toward the best performing audiences to beat benchmark metrics.
Boost metrics
190%
Video completion rate lift
Woodford Reserve synced Twitter ads with their TV placements during the Kentucky Derby and saw double the video completions compared to non-synced ads.
Drink to sync