4C Acquires Stake in iQ Media, Jointly Create Kinetiq

The combination of Teletrax and iQ Media forms the world’s largest unified TV intelligence network.

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Optimize TV Ad Budgets

Gain efficiency with our audience-driven upfronts planning solution.

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4C Announces New Premium Video Inventory

Access OTT ad space via FreeWheel, SpotX, and Telaria alongside linear TV and social video in 4C’s Scope platform.

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The State of Media Q1 Report

Conversations, key trends, and performance benchmarks across TV and digital media.

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Amazon Advertising through 4C

Now you can execute and analyze Amazon Sponsored Product campaigns in Scope.

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We’re proud to be the highest-rated in Cross-Channel Advertising Software on G2 Crowd.


Our data science and marketing technology equip you to win the battle for consumer attention.

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Leverage the 4C Insights Affinity Graph™ to identify and activate your most valuable audiences.

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The great thing about 4C affinities is that they show you such unexpected connections.

Tricia Lasky, SVP Partnerships
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Client Success

Case Study: Woodford Reserve improves video performance syncing Twitter ads to Kentucky Derby

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Thought Leadership

Use the Data: An Advanced TV White Paper

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News & Events

Game of Thrones finale: IKEA claims the TV ad Throne

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