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Amazon Advertising through 4C

Now you can execute and analyze Amazon Sponsored Product campaigns in Scope.

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Introducing New Marketplaces

Check out the integrated solutions in Scope by 4C for audience targeting, creative execution, and campaign measurement.

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The State of Media Q2 2018

Learn how marketers captured audiences across Facebook, Instagram, Twitter, LinkedIn, Pinterest, Snapchat, and TV.

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Making Audiences Actionable

A new report from 4C and Advertiser Perceptions charts the post-disruption media landscape, from TV to digital to social and mobile.


Change Your Perspective

See how Abt uses 4C to improve return on ad spend by 5x and cut time spent managing campaigns and creative in half.


Check out The Squeeze

4C CEO Lance Neuhauser hosts a new podcast featuring insights and interviews about media and the business of media.

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Our data science and marketing technology equip you to win the battle for consumer attention.

About 4C

Leverage the 4C Insights Affinity Graph™ to identify and activate your most valuable audiences.

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The great thing about 4C affinities is that they show you such unexpected connections.

Tricia Lasky, SVP Partnerships
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Client Success

Case Study: Woodford Reserve improves video performance syncing Twitter ads to Kentucky Derby

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Thought Leadership

Use the Data: An Advanced TV White Paper

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News & Events

Subway and Oreo see engagement lift after TV ads in September

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