4C_product_social_ads4C TV Ads

Leverage our programmatic TV buying platform with predictive intelligence and seamless workflow.

About 4C TV Ads

Could your media buying be more efficient?

Tap into automated tools to procure linear TV inventory. With 4C TV Ads, you can discover new targets and immediately activate them.

Our self-service, programmatic TV buying platform is powered by the 4C Insights Affinity Graph™ to recommend audiences based on advanced data science.

  • Build and manage campaigns in a simple workflow that enables automation with control.
  • Access programmatic TV inventory from multiple sources within a single platform.
  • Apply predictive intelligence that recommends the best placements and inventory based on your target audience.
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4C TV Ads one-sheet
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Optimisation of our campaigns has improved considerably since we started to use 4C. Using the rules combined with audience builder we are able to highly refine our activity for clients and have driven down the key metrics as a result. CPIs for mobile app installs, in particular, have improved by at least 20%.

Giles Henderson, Head of Distribution
Dentsu Mobius Media
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March 22nd, 2017  /  Featured News

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March 22nd, 2017  /  Featured Resource

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