Last month, we used 4C data to analyze the CNN GOP Debate. Now it’s time to turn our firehose at the Democrats.
Using 4C’s TV Analytics powered by Teletrax we measured the total number of clips rebroadcast from each second of last night’s debate. This is a great indicator for which sound bytes really resonated with the media and, in turn, drew more national audience exposure.
As you can see, the main highlight was Bernie Sanders telling Hillary Clinton that “the American people are sick and tired of hearing about your damn emails.” The second biggest moment came when Sanders and Clinton debated immunity for for gun manufacturers. Other hot-button issues that were clipped for rebroadcast included Wall Street reform and immigration.