4C Advanced TV Week

A week-long series of events, content, and education that will help advertisers leverage audience-based buying technology in the Upfronts, March 26-30.


AdExchanger Podcast: 4C Insights Stretches Beyond Social

4C CEO Lance Neuhauser discusses the company's growth with Zach Rodgers on AdExchanger's podcast.


The Future of Media Volume 6 - 4C's 4Ps: Four Predictions for 2018

Download our latest white paper to learn about new developments in omnichannel marketing — especially on the most high-impact channels — and learn how you can find your audience on whichever screen is captivating them today.

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Introducing 4C Creative Hub

Launch and manage ad creative across channels to monetize your masterpiece.

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Our data science and marketing technology equip you to win the battle for consumer attention.

About 4C

Leverage the 4C Insights Affinity Graph™ to identify and activate your most valuable audiences.

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4C’s done a great job from day one of constantly iterating, constantly innovating, new data sources, new inventory sources, new ways of streamlining and improving the way that people at VivaKi buy media.

Drew Huening, Product Director
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Client Success

Case Study: OVO Energy Syncs Facebook Ads to Live Weather Moments to Amplify Conversions

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Thought Leadership

Super Bowl LII Post-Game Impact Report

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News & Events

Six nations rugby: Which sponsors got most social buzz?

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